Stane
Stane is a brand with a mission to offer high-quality products that cater to the everyday needs of people. Stane’s focus is on creating natural, safe, and eco-friendly lubricants that promote a healthier lifestyle. With a dedication to providing accessible products, Stane ensures that all lubricants are vegan, cruelty-free, and free of harmful toxins. This commitment to quality sets Stane apart, offering an alternative to other brands that rely on synthetic or harsh ingredients.
CONCEPT
Stane represents a blend of practicality and playfulness. The brand aims to make products more approachable by offering them in a fun and non-intimidating way. Each lubricant comes in three distinct flavors—pineapple, banana, and strawberry—offering variety while maintaining a high standard of natural ingredients. The use of vibrant colors and fruit-themed graphics creates an inviting and lighthearted appeal, breaking down stigmas and making the product more engaging for a wide audience.
DESIGN
Stane’s visual identity is built around a bright and lively aesthetic that grabs attention. Each lubricant package features its own unique color palette and fruit illustration, corresponding to the flavor inside. The use of playful, vivid hues not only differentiates the products on the shelf but also reflects the brand’s energetic and inclusive approach. The packaging design emphasizes clarity and simplicity, ensuring the product is both eye-catching and easy to recognize.
BRAND IDENTITY OVERVIEW
Primary logo
Secondary logo
Color palette
Typography
Products and packaging
Brand identity overview (primary logo, graphic elements, color palette, typography)
Product and packaging